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3 Things to Know when Delivering the Perfect Presentation

3 Things to Know when Delivering the Perfect Presentation

Blog, Events, Resources, Tips and Tricks, redBACK  October 4, 2017

Remember back in school when you spent the week both dreading and procrastinating on a speech you had to present to the entire class? It was more the battle to overcome your fears of stuffing up – trying to clear that lump in your throat, so you didn’t sound like a shaken, off-pitched flute, oh and of course the trembling hands – how could you forget! Then you made things a whole lot worse for yourself by preparing the entirety of it the night before… uh oh!

Ah presenting… you either love it or hate it. Either way, whether it’s your thing or not, the limelight will be on you one day. It takes some years of experience, lots of practice and a little dedication to get to a point where your confidence prevails. Watch out world!  You’ll be ready to smash a TED Talk… or a webinar or webcast, perhaps? Wink wink.

So how do you get there? Here are three small tips that will make a big difference to the development of your next presentation and, hopefully, mark the growth of your sensational self!

1. Know Your Audience

Before you dive in head first, consider your audience and see how you can relate to them. Your presentation will benefit from doing a thorough fact find of things like their background, their position, and any preconceptions they might have about you or your business will benefit. Asking questions like “what are you hoping to gain?”  to your viewers before you present will help you form the foundations of ways in which you can communicate and engage with them directly.

2. Know Your Objectives

The best presenters can comprehend clearly what key points they want to highlight and how to tell their story in a way that is best understood by their audience. Instead of getting caught up in the design of your slide deck, open up a Word document or even just get out the good old paper and pen, and get writing! Quoting Albert Einstein is opportune here; he once said, “If you can’t explain it to a six-year-old, you don’t understand it yourself.”

3. Know What to Focus On

Engagement is a word thrown around quite a bit these days, and for a good reason! The last thing you want to do is bore your audience with an overly worded slide deck that drowns out your main points. Ensure your well-researched presentation remains inspirational and digestible; make an effort to convey your insights on the research as it’s easy to overwhelm your audience with information and data. Also, always keep in mind that your listeners are giving you their valuable time and attention so make an effort to really engage with them. If you have them engaged on a higher level during your talk, they’ll be more likely connect again to find out further details.

Once you’ve prepared your presentation, also allow the time to practice! Practice does make perfect.

If you find you are struggling with the thought of presenting, we highly recommend viewing our Business Skills Webcast on “The Art of Public Speaking and Presenting Online” by Trish Springsteen – enjoy!

So there you have it! Are you ready to present?

Until next time,
Aiza Hakik

Aiza